Quick, but informative video. If Century 21 thinks online advertising works, shouldn’t you?
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Century 21 leaving TV for internet is exactly the trend that we are seeing at Hydra. Companies can get more for each dollar spent. With Cost Per Action advertising companies only spend for their desired action such as a lead, sale, filled out form, etc… In this economy you have to stretch your budget. At Hydra we compare the trend of the switch from offline to online media to be like switching from the high end stores to a walmart. You get a lot more value for your money.