If you own a restaurant and you want to have a successful website there are some “musts” SEO Aware recommends and also includes in our clients’ websites. Our suggestions: You need your dinner and lunch menus on your site and that they be completely readable. They should also mimic your current menus so people can easily find their favorite dish. A printable take-out menu - By offering a printable...

We talk to a lot of businesses and often they believe they have much higher traffic than they really do. This can be for multiple reasons: Analytics programs that include hits from bots; Google Analytics does not include these hits and is much more accurate. Web companies that inflate the hit count with various methods. A misunderstanding of the analytics data. Free Sites That Allow You to Get a Better Estimate...

What you can give to the non-SEOs you love! 1). An Optimized Website With a Smart, Focused Goal We have had a ton of calls the past 45 days from businesses that think they know what they want for a new or current website. After speaking with them we have been shocked at how many are not concerned with things that matter such: Promoting their company Increasing revenue / Conversion Expanding into local markets Promoting...

Everyone is talking about Wordpress and SEO today- Chris Pearson’s twitter stream- @Skitzzo There are TOOLS that you can use with WordPress to make your SITE more SEO friendly @Skitzzo It’s a common misconception—”WordPress is good for SEO”—and it’s wholly false. How can I not comment? about 15 hours ago from Tweetie in reply to Skitzzo @Skitzzo There’s no such thing as...

This is advice and kind of a rant because we get the same calls every week, “My friends knows all about the web and SEO and she/he setup the site, but I can’t find it on Google…” “My nephew set it up and he says an all Flash site is impressive, but no one can find me…” “My friend knows all about Wordpress and set up a blog for me, but it isn’t on Google anywhere!’ FYI-...

This video was made by SEO.com. We think it has great information for those new to link building.

The yellow pages phone directories magically arrived in my neighborhood. I looked at the book sitting in my drive way, picked it up, and immediately tossed it in my recycling bin! That got wondering how many other people immediately throw out their yellow pages phone directory. So, I decided I would investigate this on the day before trash pickup. Here’s what I found with 10 of my neighbors: 8 out of 10...

Search engine results can be filtered by region or location. Search engines can display these results based on the searcher’s location or search phrases that include location. Local search results can include more than just your site or your blog entries, they can also display maps, reviews, driving directions, pictures, related sites and more. There are on-site and off-site factors each business needs...

Google videos and answers to questions can be found at http://www.youtube.com/user/GoogleWebmasterHelp.

More information at Bruce Clay’s Blog.

On the weekends I google and I google A LOT! I like to see what has changed in my geographic location and I like to see who is and who isn’t focused on Internet marketing and SEO. Doctors, Medical Groups, Clinics and service providers in Sarasota are not really focused on SEO, Internet Marketing or Social Media Marketing from what I can tell. Example, Google Sarasota OBGYN results in one doctor’s...

I am writing this to try answer some questions I get from my clients and emails from other SEO companies’ clients upset about the same things… “My site went live and I Googled my business name and keywords and I am not #1!!” OK, so here is the thing, the Web doesn’t work that way. For new websites indexing can take weeks and there is no guarantee that you will be on the first page...

AskBoth.com lets you look at both Google and Bing Results at the same time. I like it, but I love to compare all kinds of data. I have tested it  and I enjoy that I do not get behavior-based results with AskBoth.com. It is a nice little tool, but perhaps has a bit too many Google ads for my taste. Melissa – SEO Aware

So I get this email from a local company that is angry because my client is now on the first page in the search results. His gripe is that we can’t advertise for a location we are not directly in…No, I am not joking. We optimized for a location in Sarasota, Siesta Key, but the business is based in Nokomis, just south of Sarasota and I really mean just south. Complaint #1 “You aren’t located...

I read a lot of industry blogs and sites and PDFs and White Papers….I read a lot! I don’t believe everything I read and I am shocked by a lot of what I read. Not as shocked as I was when I heard Michael Jackson was dead, but I am getting off track… In my opinion, besides God, Google basically runs the world. Without them we would be screwed. Many people use them daily for searches, but many...

I haven’t had the chance to really play with it at length but it looks cool. Wordtracker says that the SEO Blogger add-on “allows you to find the most sought-after keywords for your subject without ever leaving your blog editing screen”. For more information or to download the add-on visit Wordtrackers SEO Blogger page. Melissa – SEO Aware

Google Loses “Backwards Compatibility” On Paid Link Blocking & PageRank Sculpting By Danny Sullivan Capturing the Value of Content Marketing – Search Engine Land Mega Session: SEO Vets Take All Comers - Lisa Barone – SMX Advanced. Amazing PPC Tactics – Lisa Barone – SMX Advanced. Conducting An SEO Audit To Troubleshoot Problems & Tune-Up Performance - Lisa Barone –...

The SEO Basics Your Clients Should Know About How to Cross-Market Your Blog and Your Business, Promoting Each to Each Other’s Audience Business Blogging – “What Should We Write About?” Some Things To Consider When Establishing a Budget For A Web Site Two Online Tools to Find out Who Is Talking About You On The Web The 3 Trust Factors of Web Sites and Their Design Findability vs. Trustability The...