Blog Category: SEO

It is important for every business, consultant, freelancer, home-based worker etc. to include their phone number(s) as part of their optimization strategy. I Google phone numbers all the time because my business phone gets tons of calls that are really a waste of my time. If I do not recognize a phone number I Google [...]

I read Rod Jones Article “Do We Need Educational Standards For Learning SEO?” at Search Engine Watch about SEO Standards and I have read many other articles discussing the possibilities, the problems and all the other issues. If we can’t all agree on how to standardize this constantly changing industry right now, how about the [...]

I just wanted to thank all of those that attended yesterday. I know you fought through a monsoon to get there and I know I didn’t get to answer all of the questions some of you had. Feel free to email me with any questions you have. Thank you, Melissa Fach

SEO Guide for Designers Optimizing Image Tag Alt Attributes: Good Use and Abuse Design patterns for accessible, crawlable and indexable content How Might the Machine Understand Text Relevance Do popups have a negative effect on Google rankings?- for those of you with popups, please read! Eight Keyword Research Mistakes That Are Costing You Money 10 [...]

There was an article at YOUMoz called You Got Us Traffic, But Where Are the Sales? The article discusses clients asking you why sales haven’t increased and the writer mentions web design issues such as: bad design usability development no credibility no trust emotional values The job of an SEO has started to encompass many [...]

I emailed some SEOs I respect and asked them if they could answer one of two questions for me: What are the top five ethical issues all SEOs should keep in mind? or What are the top five ethical problems you see in regards to SEO Here are some responses from: Matt McGee Michael Gray [...]

Articles I have found or submitted to Sphinn. Why A FAQ Web Page Is One Hard Working Marketing Tool The No. 1 Thing I Learned at SMX West (about Local Search) Sam’s Club Wants to Be Your Search Engine Optimization Company – Should You Let It? SEO Tip – How to Develop Backlinks to Your [...]

When I first got into SEO I did contract work for companies selling SEO services, but now I don’t and I have had some companies contact me and get real angry that I will not do the services for them without them acknowledging that I am doing the work. Here Is Why… Let’s say that [...]

An SEO’s Tools: A Hammer or a Paintbrush? » Ten Commandments For Google Links The Definitive List of Resources for Keyword Analysis The Triple Threat Interview: Stuntdubl, Graywolf and Sugarrae on Independent Webmastering  SEO errors ‘damage website traffic’  SEO Trademarker Responds: Community Standards Conversational Thoughts on SEO as a PR Tool Why You Need to [...]

Most respectable SEO companies understand the realities of LSI, but I still see company after company discussing LSI like they can control it and that it is a part of SEO. If you are unsure of what LSI is or if you offer it as a service I HIGHLY recommend that you read Dr. Edel Garcia‘s [...]