By dkinney on August 4, 2007
Use Headlines Headlines are in a bigger font and bolder, which makes them easier to read. More importantly, they tell the reader what the following paragraph is going to be about, they break up the paragraphs and they make the page scannable- which you want. Lastly, when you use keywords in your headlines Google will […]
Posted in Article Recommendations, Internet Marketing | Tagged Alt-tags, anchor text, Blog, bullets, color, Copywriting Tips, headlines, optimization, Reading, sarasota, source page definitions, visitors, Web Site |
By on August 3, 2007
PDFs and Word Documents are used all the time, but there are some things you can do to that will be beneficial to your business and your web site. When you are naming the PDF or Word document use keywords when naming the file. Do not keyword stuff. Scan through the words in the document and determine […]
Posted in SEO, Web Design | Tagged Business, Keywords, Links, melissa fach, optimization, Optimizing PDFs, PanacaWriting.com, sarasota, search engine round table, SEOAware.com, SRQWebDesign.com |
By on June 28, 2007
To really create an effective Internet marketing campaign there are fours areas that need a lot of focus and a lot of carefully-thought-out detail: The Color Design and Presentation of A Web Site The Navigation of a Web Site The Copy/Web Content The Optimization Strategy(ies) Creating a web environment the customer can trust is crucial […]
Posted in Article Recommendations, Web Design | Tagged Color design, Copy, Design, Navigation, optimization, presentation, psychology, web content, Web Site |
By on June 28, 2007
I wish I knew about Google Analytics sooner. This is valuable free info from Google that allows you to evaluate your visibility and success on the Internet. You can view the report as an Executive, Marketer or Webmaster. The report is broken down into the following areas:- I will discuss my favorites! Executive Overview Executive […]
Posted in Google | Tagged Conversion, domains, Google Analytics, ISPs, Keyword, location, Marketing, optimization, Stats, Traffic Reports, visitors, Web Design |
By on June 28, 2007
You need to keep the web user on your site if you are hoping to become a resource, sell a product or sell a service. When you are designing your site, or a client’s site, you must keep in mind what will make things easier for those visiting the site.I believe every web site should […]
Posted in SEO | Tagged Business Concepts, Design, Lingo, Navigation, optimization, Traffic, Web Site |