It is truly sad that our economy is so bad and unfortunately many businesses of every size have closed (I am sure you are aware). The businesses that are left now need to grab new customers and clients that previously used other businesses that are now gone. The stronger have survived, but you won’t remain strong if you don’t make a good effort to bring in consumers. As we all know everyone is spending less, so you still have to work hard to get a potential client’s attention and then convince them to invest in your services/products. This will not be as easy as it was before.

It is no secret the the SEO and Internet marketing industry is going well in this nightmare economy. In case you don’t know why I will tell you 🙂 Businesses need to hit the net full force and many know it. They are running with our services and you need to as well. The Web is one area that truly cannot be ignored, that needs to be used and without it many, many businesses will fail.

What Should Your Company Be Thinking About?

I am talking about optimization, quality information on sites, Internet marketing, online video marketing, social media marketing and much more. If you Google a service you offer in your local area and you don’t come up you better hop to it. Now is the time.  This economy isn’t going to just miraculously fix itself. Some businesses have survived and that is great, but that doesn’t mean that you are safe. You are going to have to work harder and more intelligently to market your company in this economy.

I recommend you look at what you are spending on marketing closely. See what is working and what is not. Determine what should be kept and what should be cut.  If you have an SEO / Internet Marketing company working for you and you are not seeing the results you want it is ok to move on. Money is too tight to waste. Make sure you are getting what you paid for and maybe even more.

Good Luck

Melissa Fach