5 Copywriting Tips That Will Make Reading Your Web Site/Blog Easier For Visitors
Use Headlines Headlines are in a bigger font and bolder, which makes them easier to read. More importantly, they tell the reader what the following paragraph is going to be about, they break up the paragraphs and they make the page scannable- which you want. Lastly, when you use keywords in your headlines Google will […]
The SEO Basics Your Clients Should Know About
I have a little list of things I want my clients to understand so we can have conversations about SEO and they will have an understanding of what I am saying. I define the following for my clients: W3c Source Page Title-tags Meta Keywords Meta Description Anchor Text Alt-tags Keyword Stuffing & Meta Tag Stuffing […]
The Content of Your Web Site Has Several Jobs:
I cannot say any job is more important than the other because they are all very important. I am going to focus on two… ————————————————– 1 ). Please the Reader/Web Visitor When a web visitor comes to your site and they begin to scan your site your content needs to be easy-to-read, scannable and convincing! Easy-to-read– […]
A Typical SEO Mistake
Some people have heard that they should use keywords (in the meta keywords) they want to show up for. Guess what? That doesn’t work and the search engines do not like it. It appears as though you are spamming. So, here is the real deal on Keywords: You only add words to your meta keyword […]
